Business Development Executive Job Description


Job Title: Business Development Executive

Organisation: ADHD Aware

Location: Remote with a willingness to travel to Brighton and Hove twice a month for Operational meetings.

Position Type:  Part-time initially 10 hours per week with review rising to 15 if needed, preferably every morning Mon-Fri (negotiable).

Rate: £25 per hour freelance plus commission structure

Reports to: Operational Manager


Organisation Overview

ADHD Aware is a dynamic charity dedicated to supporting adults impacted by ADHD. We support people through our peer-led services and drive wider impact by delivering Neurodiversity Awareness Training in the workplace.

We aim to foster a greater understanding of neurodiversity and the unique strengths and challenges of neurodivergent lived experience. Our mission is to empower neurodiverse communities through comprehensive support services and to transform workplace cultures to become more inclusive and accessible through specialised training.

In 2023, we were successful in receiving a three-year National Lottery grant.  This supports the growth of our awareness-raising neurodiversity in the workplace training programs, AWARE and THRIVE.  The primary aims of this project are twofold:

  1. To raise awareness and educate employers across all sectors about neurodiversity: how to support neurodiverse employees and the benefits, unique skills and talents neurodiverse employees can bring to workplace settings.
  2. To develop an income stream for the charity to ensure its financial sustainability beyond the life of the grant.


The grant also covers the exploration and expansion of other models for our services, including increasing the range of open and closed courses that may be chargeable to individual participants.

We are now seeking an experienced Business Development Executive (BDE) to help us grow the area of these activities that will drive sustainable income, going forward.


Job Description

ADHD Aware is seeking an experienced and proactive Business Development Executive (BDE). The BDE will be responsible for marketing and selling our training courses and for managing all aspects of the sales and client relationship.  This includes liaising with and organising our team of trainers to deliver the training. We already have a strong pipeline of interested parties and need someone who can work autonomously to close these sales (and generate and close new leads).

This role is pivotal in driving our organisation’s business objectives and will involve close collaboration with our organisation’s Operational Manager. This role will be measured by Key Performance Indicators with commission.  The role is funded through the National Lottery.


Key Responsibilities

  • Strategic Business Development: Identify and develop new business opportunities to promote our Neurodiversity Awareness training
  • Respond to incoming enquiries regarding our training offer. Identifying sales leads, and pitching the training products to clients
  • Relationship Management: Build and maintain strong, long-lasting customer relationships with new and existing clients. Act as the lead point of contact for all client account management matters
  • Develop an in-depth understanding of our product (the training materials)
  • Build relationships with new clients, gauging their needs and developing training proposals to address these needs
  • CRM Implementation and Management: Manage our Customer Relationship Management (CRM) system to enhance organisational efficiency and client interaction
  • Leverage our marketing playbook and existing materials to market ADHD Aware’s Neurodiversity Awareness training
  • Regularly report sales progress and forecast to the Operational Manager and, where appropriate, the Trustees
  • Analyse market trends and competitor activity to inform strategic decisions
  • Work closely with the Operational Manager to ensure that business development strategies are aligned with the organisational goals and enhance the overall mission of supporting neurodiverse individuals.
  • Create sales forecasts and actively work towards reaching them



  • Minimum of two years of experience in a B2B business development role, preferably within a training-focused organisation
  • Established professional network with proven ability to initiate and grow B2B relationships
  • Degree in marketing, business administration or other relevant area


Essential Skills

  • A strategic and creative approach to developing business
  • Ability to work independently and as part of a team
  • Demonstrable success in account management, maintaining and client relationships including excellent customer service skills
  • The ability to sell and market ideas, products, and services
  • Strong proficiency in CRM software and managing databases, understanding of GDPR/data protection and privacy practices
  • Experience in leveraging social media and other digital spaces effectively and at a low cost for marketing
  • Excellent verbal and written communication skills and the ability to engage potential clients
  • Effective problem-solving and negotiation skills
  • Excellent time management skills and the ability to multitask
  • Ability to work independently and on own initiative
  • Solid IT skills and knowledge of necessary software applications including Microsoft Word, Excel, PowerPoint, Zoom, CRM, and other relevant software
  • A solid understanding of business and marketing principles


Desirable Skills

  • Experience of working in or with non-profit organisations
  • Knowledge of the neurodiverse community and the specific challenges and opportunities within this sector
  • Experience in setting up a CRM system



  • Competitive salary
  • Opportunities for professional development and growth
  • Flexible working hours, remote work
  • A supportive and inclusive team environment
  • A unique opportunity at an exciting time in Neurodiversity Awareness


Application Process

To apply you can send a copy of your CV and a cover letter to:


ADHD Aware

c/o Community Base

113 Queens Road

Brighton BN1 3XG


Or email your CV and a cover letter to


Your cover letter should explain your interest in ADHD Aware, why you are a suitable candidate for the role, your qualifications for the role, and how you believe you can contribute to our mission.  If you have a LinkedIn profile please include it.


Application Deadline

30th July 2024


Contact Information

For further information about this post please telephone our Operations Manager on 07783 482277 or email to arrange an informal chat.

ADHD Aware is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.  Registered charity number 1196688

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